“Intimate Wash for Men” vs. “Normal Cleanser,” How Are They Different?In response to the recent massive release of feminine wash products, masculine wash (men’s intimate wash) had been produced and released in the market in various forms. Intimate wash was thought to be exclusive only for women, but

For how far will the realm of cosmetics expand? At some point, feminine wash had begun appearing over the counter.Recently, men's intimate wash has been emerging as well.The feminine wash is said to not only wash off germs but also has other functionalities. Is this true? CARD 1. Feminine wash =

With the sudden increase in temperature, we have become more concerned with the cleanliness of our hair.Although a flowy and soft hair shines a light on one’s looks and appearance, maintaining such hair is by no means easy.To protect the damaged hair from the frequent hair styling and dyeing, we eve

Makgeolli, an alcoholic beverage that has been loved for a long time, has traditionally been called the commoner’s drink.Although a cold draught beer which refreshes the body during a hot summer is also quite good, a bowl of makgeolli with ice floating in it also delivers a sense of refreshment that

It would not be an exaggeration to claim that 2020 can be divided into before and after COVID-19.COVID-19, an incident no one could have predicted, has completely changed our lifestyle and attitude.The coronavirus has now shaken the entire cosmetic consumption pattern and consumer culture, which, fo

CARD 1. The emergence of “Non-Comedogenic” cosmeticsRecently, there has been a rising trend of increased adult acnes that have been delayed due to stress and environmental pollution.That is, acne treating cosmetics are no longer products for only adolescents.Until now, we must probably have had blin

During the short moment we neglected our skin while wearing a mask due to COVID-19, areas of dark pigment has shown up on our faces. This pigmentation is due to the irritating melasma that disappears in the winter but slowly appears whenever spring begins.As was said by the saying, ‘send out your da

"Handwashing" that Has Now Become More Important Due to COVID-19The COVID-19 pandemic has made the maintenance of clean hands more important than anything else. Now, hand washing, which is stressed to the point of obsession, can be said to be a cost-effective tip to prevent COVID-19. Although handwa

Before leaving the house, we put on a mask that covers the whole of our mouth and nose. We place a hand sanitizer deep into our jacket.After carefully examining whether another COVID-19 case has appeared and checking the routes of the patients, we leave our home in a solemn manner.This is our daily

The words spoken long ago by a veteran actor on a TV show still remain in my memory.The actor shared that it has become harder to focus on acting with young actresses due to ‘beauty lenses’ (lenses with color in the center or the edges to make the pupil seem bigger) they put on for beauty purposes.T

Director Bong Joon Ho’s movie, ‘Parasite,’ has swept over the academy award for best picture, best director, best international feature film, and even best screenplay, overcoming the ‘1 inch subtitle barrier’ that was originally thought to be impossible to conquer.As the film proudly won the academy

The whole world is aching from sickness due to the emergence of the ‘CC.’ This CC does not refer to the popular term, ‘Campus Couple,’ which was our dream during our college years but to ‘Coronavirus,’ which has brought forth a war against a virus.As prevention is the best alternative in the current

After applying plenty of cosmetic on her face, my friend seems to want my confirmation and consolation while asking me with a sympathetic look, “don’t you think all my bruises disappeared?”The cosmetic she has diligently applied on her skin after receiving the quick plastic surgery and laser treatme

Among the acquaintances of this article’s author, there is an individual who has stubbornly used baby cosmetic products while claiming that her skin is as weak and sensitive as that of a baby.She strongly believes that the use of baby cosmetic products will not worsen but alleviate her skin troubles

A real ‘overbearing older person’ has shown up in Chongmuro, Seoul. As we even ate dinner together from the same table, he is not a mere passerby. And from dealing with his excessive talkative nature, I couldn’t help but become hopeless.How is he in his 40s. Can’t believe it. Even more, he considers

The Year of the White Metal Rat (庚子年) has started anew in 2020. As it is the year which symbolizes great fortune(多福) due to the rat’s high fertility and survival ability, there will be many readers preparing to place vitamins on their dinner tables for the health of their families.Vitamin invigorate

CARD 1. The meaning of menopause for womenGenerally, when women approach their menopause, they feel two opposing emotions.On one hand, one can feel relieved to be finally free from her periods. On the other hand, she can also feel disappointed and sad that her identity as a woman has reached its end

According to 2017 statistics, an outstanding 81.6% of TV home shopping consumers were women and 65.9% of these women were older than 40.This group of consumers usually paid much attention to anti-aging products. We have organized the methods on how to wisely purchase home shopping cosmetics for our

When watching cosmetic sales on home shopping channels at home, viewers often see ‘before & after’ pictures of users using the cosmetic products and are told that the pictures show long-term effects from so-called ‘clinical trials.’Furthermore, everyone must have experienced watching at least one ho

CARD 1. Take Beauty YouTubers’ Reviews seriously?Cosmetics have a considerable ripple effect due to word-of-mouth, and most online marketing is centered on the reviews of “Beauty YouTubers.”The zoomed-in photos of before and after using the product suggest a particular product’s excellence from an e