It would not be an exaggeration to claim that 2020 can be divided into before and after COVID-19.COVID-19, an incident no one could have predicted, has completely changed our lifestyle and attitude.The coronavirus has now shaken the entire cosmetic consumption pattern and consumer culture, which, fo

CARD 1. The emergence of “Non-Comedogenic” cosmeticsRecently, there has been a rising trend of increased adult acnes that have been delayed due to stress and environmental pollution.That is, acne treating cosmetics are no longer products for only adolescents.Until now, we must probably have had blin

During the short moment we neglected our skin while wearing a mask due to COVID-19, areas of dark pigment has shown up on our faces. This pigmentation is due to the irritating melasma that disappears in the winter but slowly appears whenever spring begins.As was said by the saying, ‘send out your da

"Handwashing" that Has Now Become More Important Due to COVID-19The COVID-19 pandemic has made the maintenance of clean hands more important than anything else. Now, hand washing, which is stressed to the point of obsession, can be said to be a cost-effective tip to prevent COVID-19. Although handwa

Before leaving the house, we put on a mask that covers the whole of our mouth and nose. We place a hand sanitizer deep into our jacket.After carefully examining whether another COVID-19 case has appeared and checking the routes of the patients, we leave our home in a solemn manner.This is our daily

The words spoken long ago by a veteran actor on a TV show still remain in my memory.The actor shared that it has become harder to focus on acting with young actresses due to ‘beauty lenses’ (lenses with color in the center or the edges to make the pupil seem bigger) they put on for beauty purposes.T

Director Bong Joon Ho’s movie, ‘Parasite,’ has swept over the academy award for best picture, best director, best international feature film, and even best screenplay, overcoming the ‘1 inch subtitle barrier’ that was originally thought to be impossible to conquer.As the film proudly won the academy

The whole world is aching from sickness due to the emergence of the ‘CC.’ This CC does not refer to the popular term, ‘Campus Couple,’ which was our dream during our college years but to ‘Coronavirus,’ which has brought forth a war against a virus.As prevention is the best alternative in the current

After applying plenty of cosmetic on her face, my friend seems to want my confirmation and consolation while asking me with a sympathetic look, “don’t you think all my bruises disappeared?”The cosmetic she has diligently applied on her skin after receiving the quick plastic surgery and laser treatme

Among the acquaintances of this article’s author, there is an individual who has stubbornly used baby cosmetic products while claiming that her skin is as weak and sensitive as that of a baby.She strongly believes that the use of baby cosmetic products will not worsen but alleviate her skin troubles

A real ‘overbearing older person’ has shown up in Chongmuro, Seoul. As we even ate dinner together from the same table, he is not a mere passerby. And from dealing with his excessive talkative nature, I couldn’t help but become hopeless.How is he in his 40s. Can’t believe it. Even more, he considers

“How to take a selfie,” “know-how of taking a good selfie…”Related searches to “selfie” on the Internet pop up like the ones above. It’s all about how to make your face look smaller.Everyone knows about the square jaw Botox or the V-line bands, which were popular among the celebrities, have become s

Lately, people pursue not only younger looking appearance but healthier mind and body even at the age of 100. Hence, Health KyungHyang with the Korean Academy of Aesthetic Medicine would like to introduce how to become beautiful and healthy both inside and outside. From now on, this column will pres

The Year of the White Metal Rat (庚子年) has started anew in 2020. As it is the year which symbolizes great fortune(多福) due to the rat’s high fertility and survival ability, there will be many readers preparing to place vitamins on their dinner tables for the health of their families.Vitamin invigorate

CARD 1. The meaning of menopause for womenGenerally, when women approach their menopause, they feel two opposing emotions.On one hand, one can feel relieved to be finally free from her periods. On the other hand, she can also feel disappointed and sad that her identity as a woman has reached its end

According to 2017 statistics, an outstanding 81.6% of TV home shopping consumers were women and 65.9% of these women were older than 40.This group of consumers usually paid much attention to anti-aging products. We have organized the methods on how to wisely purchase home shopping cosmetics for our

When watching cosmetic sales on home shopping channels at home, viewers often see ‘before & after’ pictures of users using the cosmetic products and are told that the pictures show long-term effects from so-called ‘clinical trials.’Furthermore, everyone must have experienced watching at least one ho

CARD 1. Take Beauty YouTubers’ Reviews seriously?Cosmetics have a considerable ripple effect due to word-of-mouth, and most online marketing is centered on the reviews of “Beauty YouTubers.”The zoomed-in photos of before and after using the product suggest a particular product’s excellence from an e

CARD 1. The desire to become pretty as a barbie dollEvery girl in the world can be categorized into two categories. First is a pretty girl and the second is a girl that will become pretty.This was said by a respectable plastic surgeon with a deep philosophical ideology regarding his occupation.Altho

CARD 1. The Innovative ‘Eyelash Extension?’‘Eyelash Extension’ is extending eyelashes by gluing false lashes in strands. This innovative technique is appealing to women who put mascara or single-use lashes every day.Because it lasts for several months after once glued, women who live a busy life can